Entries from July 2009

July 20, 2009

Is the virtual office the wave of the future?

Wondering about this question, I asked the marketing/advertising people on LinkedIn if they thought the marketing communications staff needed to be on-site to do their work or if they thought the staff could do their work just as effectively offsite, given all the latest technological tools that exist now.
The responses so far are about 50-50. [...]

July 15, 2009

Al Jerezza video reports first days of Iranian protests. Watch it. Share it.

Al Jerezza reported on the Iranian protests following the election. The video report is nearly 25 minutes but definitely worth watching. It’s the only real, in depth report from the country on what has happened, how badly the government cracked down on the people and, more importantly, what the Iranians want.
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July 11, 2009

Who do you trust?

Nielsen, the company that rates advertising, recently performed a survey in which they asked people if they trusted online advertising. The answer was a resounding NO.

Our global trust in advertising survey illustrated that the online ad industry has a lot of work to do when it comes to reaching the levels of trust consumers [...]

July 11, 2009

SAP & IBM creating software to provide transparency to Stim funds spending. How cool is that!?!

While puttering around on Twitter I came across an interesting article on the Business Intelligence reporting required of companies who receive any of the Stimulus funds. It seems that both SAP and IBM immediately launched onto the bandwagon of creating software applications that enable companies to easily report all the data required by the [...]